Nasser Bin Khaled Automobiles Unveils Luxurious Pavilion at GIMS Qatar 2023

Nasser Bin Khaled Automobiles Unveils Luxurious Pavilion at GIMS Qatar 2023

Nasser Bin Khaled Automobiles unveils a luxurious pavilion at GIMS Qatar 2023, showcasing Mercedes-Benz’s latest models and innovations: experience luxury, innovation, and the future of motoring in Doha.

Doha: The Geneva International Motor Show (GIMS) Qatar 2023 unveiled Nasser Bin Khaled Automobiles’ opulent pavilion at the Doha Exhibition and Convention Centre (DECC).

A Gathering of Dignitaries

The inauguration witnessed the presence of renowned personalities, including Sheikh Nawaf bin Nasser al-ThaniChairman of NBK GroupSheikh Faleh bin Nawaf bin Nasser al-ThaniManaging Director of the Automotive Sector at Nasser Bin Khalid Group, and Selvin Govender, Director of Market Management Middle East and Africa for Sales and Customer Services, Mercedes-Benz. An array of VIP guests accompanied them.

NBK Automobiles’ Pavilion: A Blend of Luxury and Innovation

Strategically located, the pavilion showcases the perfect blend of progressive design and innovative themes, encapsulating the essence of the Mercedes-Benz brand. 

Among the star attractions are the regional debuts of three vehicle models: the new Mercedes-Benz E-Class, Mercedes-Benz CLE Coupe, and Mercedes-AMG GLC Coupe.

Additionally, the pavilion flaunts a plethora of state-of-the-art electric vehicles, a vast range of SUVs, sporty vehicles, coupes, and iconic luxury sedans, including the Mercedes-AMG, Mercedes-Benz S-Class, and Mercedes-Maybach S-Class.

Sheikh Faleh bin Nawaf bin Nasser al-Thani expressed: 

“Our robust participation at GIMS Qatar underlines our commitment to luxury, excellence, and progress. This event strengthens our bond with international exhibitions hosted by Qatar and propels our journey towards continued success.”

He added:

“We are thrilled to present the latest range of premium vehicles from Mercedes-Benz. With a wide array of models, we cater to varied customer preferences. We invite visitors to immerse themselves in the luxury experience at our pavilion.”

Showstopper Models: A Deeper Look

Electric Marvels on Display

The pavilion showcased electric marvels like the Mercedes-Benz all-electric range (EQ). Making its debut in Qatar, the EQ range features groundbreaking technology and an impressive driving range. The range boasts models such as the EQS, EQS SUV, EQE SUV, and Vision EQXX.

Mercedes-Benz E-Class

The new E-Class merges tradition with modernity, offering the latest technology that enhances the driving experience. Features include the infotainment MBUX Hyperscreen, head-up display, and multiple multimedia, assistance, and safety systems.

Mercedes-Benz CLE Coupé

An embodiment of emotion, the CLE Coupé merges sporty elegance with the brand’s modern design language. It sports a digital 12.3″ display, Burmester® 3D-Surround-Soundsystem with Dolby Atmos, and Multicontour seats for unparalleled comfort.

Mercedes-AMG GLC Coupé

This model combines dynamic elegance with hallmark AMG features. Its 2.0-liter four-cylinder engine boasts innovative technologies, while the GLC 63 S E PERFORMANCE Coupé offers acceleration from 0 to 100 km/h in just 3.5 seconds.

S-Class and Mercedes-Maybach S-Class

Synonymous with luxury, the S-Class offers an immersive experience with its elegant interior, technological innovations, and focus on passenger comfort. On the other hand, the Mercedes-Maybach S-Class exudes exclusivity with its high-tech solutions and luxurious ambiance.

Mercedes-AMG G-Class and GLS

While the G-Class is renowned for its off-road prowess, the GLS exudes dominance with its modern, powerful design and high-quality interior.

Mercedes-AMG GLE Coupé

A dynamic model fit for all terrains, it boasts an electrified 3.0-liter engine delivering exceptional power.


Nasser Bin Khaled Automobiles has yet to leave any stone unturned in presenting a luxury motoring experience for visitors at GIMS Qatar 2023. With many models on display, the event promises to be a feast for automobile enthusiasts.

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